To start with, we break the audience into mutuallly exclusive, collectively exhaustive grids. Each grid combined with an interest represents a persona type.
Then we map the persona grids with various creatives to generate an exhaustive experiment list of various permutations and combinations.
Once we define the persona grids, we build dynamic product ads for each of the products that a persona might be interested in.
Each ad tests a hypothesis and we validate what is working, and what not, based on the numbers that we record in our analytics tools and dashboards.
We are the pioneers in the field of defining the one performing KPI that takes into account all the digital media marketing objectives and accordingly helps you optimize the performance of your media buying investments.
Our cutting edge technology has enabled us to develop the QUALITY INDEX metric using machine learning that will give our clients the edge they require.
Precise targeting and objective based campaigns, coupled with real time reporting, virality loop methodology and cross funnel optimization is your sure shot ticket to fame. We promise you a 30% better ROI on your online advertising spend, using our Superior Analytics combined with Proprietary Algorithms and in-house tools.
We target based on intent, interest, demographics, geography, category wise, contextual, work profile, designation & remarketing
We map the landing page with the intent of the user. This one on one mapping technology helps in achieving significantly higher conversion rates
Campaign ideas are generated working backwards from objectives. Leading to high converting and easy to rectify campaigns
We compare the performances across various funnels and then split the media buying such that we get the lowest CPA
We increase the virality loop coefficient by maximizing the conversion through various referral programs that we embed in our applications
Maintaining transparency, we allow our clients to track the progress anytime & anywhere. You can choose your Menu, we will serve it on your plate
Read Some of the Case Studies
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