Customers and visitors interact with brands across multiple access points whose data sets don’t speak fluently to each other. Our unique blend of business and technical acumen enables us to create a scalable framework that provides enriched data sets across all customer touchpoints.
It is imperative to look at each page with a critical eye, identify areas that can make a difference, create a hypothesis and conduct tests to shortlist the best performing options.
We discover and deliver the best experience for each customer across desktop, mobile web, and mobile apps. We carefully observe and optimize the factors driving more conversions thereby augmenting engagement and conversions from your key landing pages and generating better marketing ROI.
Digital analytics goes way beyond measuring website traffic. It is no longer only a tool to measure online traffic , but is an essential mean for businesses to evaluate as well as improve the efficiency of their digital presence.
At ET Medialabs we help you overcome the data overload through a variety of digital analytics support services.
By converting large mass of data into easily consumable reports and insightful analyses, we enable you to take better data-driven decisions.
Today, companies process and store more data than ever before. A typical digital analytics tool can give users over a hundred standard reports, with the option of creating many more custom reports. Analysts are often not sure about which report contains the specific metric that they are looking for.
We solve this problem by carefully and concisely defining KPIs and our custom dashboards that facilitate greater clarity across the organization about what is to be measured and reported.