Keyword Planning
Adbytzz can create thousands of keywords in the right structure using machine learning as well as qualitative inputs in no time.
Personalize ads to improve quality score
It also performs Personalization quite exhaustively through Grid Modeling ie Creative Mapping to the right audience of uploaded creatives and thus effectively tracks results and evaluates the efficacy of a campaign owing to it’s built in machine learning.
Lookalike Audiences
Adbytzz creates profiles of your most active users and targets lookalike audiences. It uses lookalike targeting to identify users with a strong likelihood to engage in high value events inside your app.
Ad Optimization with RTB
Adbytzz creates custom ad automations required to maintain ROI of the campaigns in the desired range and direction. Adbytzz is integrated with real-time bidding exchanges (RTB), enabling us to place bids on individual ad impressions. Combined with our optimization engine, your ad spend goes only towards users with a high likelihood to engage.
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