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Updates, Analyses and Learnings


Unexpected Ways to Enhance User Experience with Analytics

February 28, 2019

In today’s digital era we’ve entered the age where empowered consumers are shaping the business strategy. Businesses are riding high

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Beginner’s Guide to Google AdWords. Start Here

February 26, 2019

Online marketing has brought in tons of options for marketers and advertisers to expand. Content Marketing and SEO is good

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Shortcomings and Solutions of Tracking on Web Analytics

February 26, 2019

61% of marketing decision makers struggled to access/ integrate the data they needed, in 2016. Web analytics tools often fail

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Gmail Sponsored Promotions in 2019: All You Need to Know

February 21, 2019

Although social media marketing comes out as the new harbinger for lead generation and targeting, the competition to land in

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Guide to Target Different Types of Facebook Audience

February 20, 2019

If your last Facebook Ad didn’t reap the desired results, it probably wasn’t shown to the right people. In order

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People Eye You on Mobile Facebook Ads, But Do They Convert?

February 15, 2019

Almost 96% of social media marketers worldwide believe Facebook produces the best ROI, simply approving it as the most effective

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Mandatory Campaign Budget Optimisation is the New Rule on Facebook

February 07, 2019

93% of marketers use Facebook advertising regularly, according to a report. And while evaluating the performance of your ad campaigns

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2 Min Retargeting Hack: Filter out the Non-Serious Ad Users

January 10, 2019

How wonderful would it be if every person who comes in contact with our content on web converts immediately? As

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