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Your one stop for all Performance Marketing Updates, Analyses and Learnings

Excluding Bot Traffic from Google Analytics

November 23, 2018 Blog, Google

The main purpose of Google Analytics is to help the users gauge the progress of their websites. This happens due

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9 ways to make Facebook and Google work better together

November 20, 2018 Blog, Digital Marketing, Facebook, Google

Ever wondered how amazing it would be if the two biggest giants – Facebook & Google worked together to boost

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Under-utilized yet powerful AdWords features

November 15, 2018 Blog, Google

The AdWords cosmos is quite dynamic. Many things phase in and out of existence, some are elevated while the others

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Getting max juice out of Google Responsive Ads

November 11, 2018 Blog, Google

Responsive Display Ads are Google’s new default ad format for Google’s Display Network  powered by Google’s machine learning technology to test

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Making best use of Google Ad Scripts

November 03, 2018 Blog, Digital Analytics, Google

“The early bird gets the first worm, but the wisest bird gets the fastest one.” Scripts are like an extra

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Email Tracking In Google Analytics

October 23, 2018 Blog, Digital Analytics, Google

Google Analytics (GA) is conventionally used to track customer use and engagement on a website, but it comes to as

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A new revolution – Google’s Responsive Search Ads

October 21, 2018 Blog, Google

Sticking to its legendary heritage Google again outdid everyone on the market at their Google Marketing Live event this year.

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All About the learning process of Facebook and Google Ads

October 06, 2018 Blog, Facebook, Google

Did you ever encounter Google or Facebook saying it’s “Learning” whenever you have created/modified a campaign/Adset/Ad in your Google or

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Online Advertising Company in Delhi ET Medialabs

Google launches the beta version of AdWords add-on for Google Sheets

August 27, 2018 Google

Google AdWords has launched an add-on in Google Sheets to import data for reporting and analysis. The Google AdWords spreadsheet

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Parallel Tracking eGoogle: Parallel Tracking essential for all Adwords accounts Online Advertising Company in Delhi ET Medialabs

eGoogle: Parallel Tracking essential for all Adwords accounts

August 13, 2018 Google

With 4G taking over the internet world, you know it’s a bad sign when a web page takes too long

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