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Your one stop for all Performance Marketing Updates, Analyses and Learnings

Ads not stitched to CRM? You are missing out on 50% Insights!

March 11, 2019 Custom Reporting & Dashboarding

Evaluating ad performance is crucial when managing multiple platforms. The evaluation also requires an understanding of the customers’ channel preferences.

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Shortcomings and Solutions of Tracking on Web Analytics

February 26, 2019 Custom Reporting & Dashboarding, Digital Analytics, Google

61% of marketing decision makers struggled to access/ integrate the data they needed, in 2016. Web analytics tools often fail

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