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Personalized Ads Based On Grid Modeling
To start with, we break the audience into mutually exclusive, collectively exhaustive grids. Each grid combined with an interest represents a persona type.
Then we map the persona grids with various creatives to generate an exhaustive experiment list of various permutations and combinations.
Testing Various Hypothesis On Dynamic Product Ads
Persona: Mobile Phone Lovers
Once we define the persona grids, we build dynamic product ads for each of the products that a person might be interested in.
Each ad tests a hypothesis and we validate what is working, and what not, based on the numbers that we record in our analytics tools and dashboards.
Dynamic Ad Optimization Based On Quality Index: Our Proprietary Methodology
We are the pioneers in the field of defining the one performing KPI that takes into account all the digital media marketing objectives and accordingly helps you optimize the performance of your media buying investments.
Our cutting-edge technology has enabled us to develop the QUALITY INDEX metric using machine learning that will give our clients the edge they require.
We managed to reduce the cost per app install by 22% via high-end persona research and ad automation using Adbytzz
A foolproof, revamped Keyword Structure in conjunction with the right attribution mix was implemented to scale up sales.
Monitoring the performance of the content is what primarily differentiates Content Writing from Content Marketing. Tracking the sources can be
Evaluating ad performance is crucial when managing multiple platforms. The evaluation also requires an understanding of the customers’ channel preferences.
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