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Not many home-grown companies can boast of top tier partnership with the two major platforms under the belt
Access to Facebook and Google APIs enables us to automate media buying with intelligent algorithms to substantially increase ROI and successfully put ads on auto pilot with 24*7 optimization to drive the best results
Intent Based Optimization
Our algorithm discerns customer intentions by coupling psychographic and demographic information with time of day, content a person engages with, their specific interest on that page.
Cross Funnel Optimization
We compare the performances across various funnels and then split the media buying so that we get the lowest CPA. Using in-house tools we do dynamic budget allocation.
Our algorithms optimize with performance data, not arbitrary rules. With clear understanding of the sales feedback loop of user acquisition, engagement, CLV along with custom attribution modeling
We will be simultaneously promoting various audiences and multiple creative and will map the best performing campaign to the audience and scale on the best performing campaigns
Real Time Reporting
Maintaining transparency, we allow our clients to track the progress anytime & anywhere. We have designed products like Easyinsights for stiched reporting.
We managed to reduce the cost per app install by 22% via high-end persona research and ad automation using Adbytzz
A foolproof, revamped Keyword Structure in conjunction with the right attribution mix was implemented to scale up sales.
We have traffic coming from multiple sources to the website/Landing page like Ads, Mailers, Organic, Social handles, Blogs and more.
What is the kind of work that I would be doing? Digital Analytics: Data has become the lifeblood of hyper growth
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