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Your one stop for all Performance Marketing Updates, Analyses and Learnings

Now track down the performance and health of your Landing Pages

June 28, 2019 Blog, Digital Marketing

A landing page is one of the most substantial factors in generating conversions from your ad campaigns. The new feature

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Facebook-New target audience-ET Medialabs Performance Marketing and Analytics Agency

New Targeting Audience on Facebook- The new Inventory Filter

June 28, 2019 Blog, Digital Marketing

Recently, Facebook came up with a new targeting policy, which is believed to have a colossal impact on the digital

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Why custom attribution modelling is a must for online advertisers?

June 28, 2019 Blog, Digital Marketing

So, before diving deeper into our topic, let’s learn what is meant by an attribution model. As the attribution model

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Gmail Sponsored Promotions in 2019: All You Need to Know

February 21, 2019 Digital Marketing, Email Marketing, Google

Although social media marketing comes out as the new harbinger for lead generation and targeting, the competition to land in

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People Eye You on Mobile Facebook Ads, But Do They Convert?

February 15, 2019 Blog, Digital Marketing, Facebook, SEM

Almost 96% of social media marketers worldwide believe Facebook produces the best ROI, simply approving it as the most effective

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9 ways to make Facebook and Google work better together

November 20, 2018 Blog, Digital Marketing, Facebook, Google

Ever wondered how amazing it would be if the two biggest giants – Facebook & Google worked together to boost

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9 Tips to step up your Fb Re-targeting Game

September 24, 2018 Blog, Digital Marketing, Facebook

Re-targeting works by following your customers around the web with related offers. A user shows greater interest in the product

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Hire the Right Digital Agency - Ultimate Cheat-Sheet on how to hire the right Digital Agency for your brand

Ultimate Cheatsheet For Hiring RIGHT Performance Marketing Agency

September 07, 2018 Blog, Digital Analytics, Digital Marketing

Organizations which have resorted to outsourcing their digital marketing efforts have a lot to consider before going all out for

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